Marisa Eva
Product Designer in Copenhagen
Approaching design with a balanced, holistic mindset, bridging guest needs and business goals to deliver thoughtful, scalable solutions. My dynamic background shapes my ability to think in conceptual frameworks, connect patterns, and design human-first with precision and empathy.
Awaze
Defined the strategic case for overhauling the post-booking experience — identifying systemic architecture and UX failures across four legacy brands and driving the initiative from concept to shipped product. The redesign spanned IA, pricing logic, interaction patterns, and UI, and directly shaped the company-wide Customer Service Transformation initiative.
Cottages
Architected a guest communication system spanning AI triage logic, inbox and notification architecture, and account dashboard — establishing direct pre-arrival communication as a new product capability across four brands. Translated operational complexity into a coherent, measurable service flow.
Vinopedia
Built and validated a B2C wholesale platform from concept to MVP — owning product strategy, architecture, and design end-to-end across a two-sided marketplace connecting independent wine producers with importers.
Via Eurasia
Defined the inclusive product strategy and personalised onboarding experience for a pre-seed mobile banking app targeting neurodivergent users — translating EU Accessibility Act guidelines into systemic UI improvements grounded in primary user research. Delivered measurable gains in signups, task completion time, and customer confidence.